The Elm Street Economics workshop will help you re-connect with your consumers.

It’s no surprise that while the economic recovery is underway, it seems tentative.  After all, consumers have been through a lot over the past few years.  The great recession caused many people to change their purchase priorities, the way they use credit, and even how they look at the home they live in.

During the so-called “Great Recession,” the headlines coming out of Washington and Wall Street were overwhelming.  That’s when we began encouraging business owners, managers and marketers to stop focusing on Wall Street, and re-focus on the customers they serve—the people who live on Elm Street—a place that can be found in virtually any city in North America.

In 2011, consumer focus is no less critical.  Consumers have held-on to many of their recession-era behaviors, because they know the recovery remains fragile.  And world events still have many people on edge (inflation, employment, and the price of oil, to name a few).   Oh, consumers are buying.  But they’re buying differently.

This morning-long workshop will help you understand how consumers are thinking now, and what you can do to earn their business.  

Click here to reserve your seat.